The Unbound Creative Podcast

Because You Were Never Meant to Play Small.

Real talk for creatives who are done waiting for permission to create the life they want.

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How Your Creative Skills Are Your Greatest Business Asset

You’ve probably heard it—or maybe even said it: “I’m creative, not a business person.” That belief? It’s a trap. In this episode, we expose the false story that keeps so many creatives stuck, playing small, or second-guessing their place in the business world.

If you’ve ever felt like business isn’t for you, this conversation will flip the script. You’ll walk away seeing your creativity not as a liability, but as your greatest strength. Business isn’t the opposite of art. Business is art, when you do it your way.

You’re not the problem. The story is. Let’s rewrite it.

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đź‘‹ Meet Your Hosts

Valerie McKeehan

co-host

Valerie is an artist, mentor, and co-host of The Unbound Creative.

After building the global brand Lily & Val and collaborating with brands like Starbucks, Anthropologie, and The Food Network, she felt the pull to return to art for art’s sake—exploring soft pastels, landscape painting, and the deeper connection between creativity and healing.

Now, through her artist membership, 1:1 coaching, and The Unbound Creative methodology, Valerie helps creatives break free from self-doubt, rediscover their magic, and fully embody the creative they were always meant to be.

Mak McKeehan

co-host

Mak McKeehan is a lifelong creative, entrepreneur, industry disrupter, and strategist who has built and scaled multi-million dollar brands, led national media ventures, and helped businesses realign for growth without burnout.

From launching one of the first major internet radio stations to negotiating deals with Starbucks, Macy’s, and Barnes & Noble, Mak has always been drawn to building what stands out.

Now, through this podcast, he shares insights, stories, and no-BS advice to help entrepreneurs create businesses that actually fit their lives—without the chaos.

Why We Do This

The UnBound Creative isn’t just a podcast—it’s a movement. We’re here to challenge the rules, flip the script on what it means to be creative, and break free from the limits that keep so many stuck. Creativity isn’t a luxury; it’s a way of life. Through raw conversations and a bit of creative rebellion, we’re here to help you trust your instincts, take bold action, and build something that truly lights you up.